I’m Chris. A freelance filmmaker with the mind of an advertising creative. Come check out my work and my blog on filmmaking/advertising… Read more »
LATEST PROJECT: Team One Advertising +demographic profile
MY PORTFOLIO
Team One Advertising +demographic profile
Team One, the advertising agency behind Lexus and American Express, asked me to help them with one of their campaigns. They wanted a concise piece that would communicate the lifestyle of a target demographic, males 21-29 with a household income of $75K+, while also highlighting the media touchpoints they access every day.
In creating the concept [...]
The Positive Edge +reel
In partnership with SketchbookLA, The Positive Edge hired us to create a video that would help others understand the change their non-profit org. has made in thousands of womens’ lives.
Since The Positive Edge helps women re-enter the job market by providing them with clothing and making them feel beautiful, we went with a style heavily [...]
22nd Annual Jazz Reggae Festival +intro
With my first motion graphics piece, I tried to give 30,000 concert-goers a deeper look into the music they came to listen and dance to.
The message: JazzReggae isn’t just music, it’s always been more - it’s the melding of cultures, the triumph over struggle, and the voice of social justice.
No four minute video can give [...]
76 Gasoline +commercial
A young man stumbles upon a filthy, grime-encrusted wall and decides to do something about it.
Official First Prize Winner of the My 76 Gasoline Video Contest. The commercial was awarded with a $10,000 scholarship and is currently airing nationally in movie theaters, ESPN, and FSN.
Green Dot Public Schools +commercials
Green Dot Public Schools wanted me to create a commercial that would let students and parents know what kind of impact this non-profit has been making in LA.
To really connect with the community, I chose to have two students actually tell their own stories in their own words. Set against a stark black background [...]
© 2008 Chris Jaemin Yi. 
