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7 Tips on Becoming a Commercial Director, by Adam Witten

December 17, 2008

This is a guest post from Adam Witten, a talented commercial director represented by The Insanity Corp. based out in NYC.  After seeing my post on 6 Mistakes to Avoid When Directing a Spec Commercial, he wanted to add on with his own tips on making it in this industry.

from Scion: BOXHEAD, directed by Adam [...]

6 Mistakes to Avoid When Directing a Spec Commercial

December 10, 2008

photo by cathycracks
Ah, the good ol’ “Spec Commercial”  If you’re a filmmaker looking to break into commercial directing, you’re gonna need a few of these on your reel.  A spec commercial is simply a “fake” commercial that a filmmaker makes to show ad agencies and companies that he’s worthy of hiring.
Needless to say, if you [...]

Fresh Eyes In the Editing Room

November 12, 2008

photo by dbuc
Things have been crazy for the past 4 weeks with this special, non-freelance project I’ve been working on. But after tonight (our last day of shooting), I’ll be in the home stretch - the editing phase.  Which means for the next few days, I’ll get little sleep and even less sunlight.  Woohoo.
But honestly, [...]